Turn Salesforce Data into Marketing ROI

 
Your CRM is full of insights—emfluence makes them actionable. Sync leads, contacts, and custom fields, then launch automated campaigns that prove revenue impact. With Salesforce and emfluence connected, every campaign is measurable, every lead is trackable, and ROI is crystal clear.

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Sync Your CRM and Campaigns
 

Keep Salesforce leads and contacts in perfect sync with emfluence. No more manual exports—your marketing and sales data stay aligned automatically.

Segment Smarter with Custom Fields
 

Sync up to 250 Salesforce custom fields into emfluence. Build hyper-targeted segments, personalize campaigns, and trigger automations with the data that matters most.

Marketing Visibility Inside Salesforce
 

See campaign engagement directly on Salesforce records. Sales reps know what’s running, who’s engaging, and when to reach out—all without leaving CRM.

Easy Campaign Control
 

Add contacts to nurtures, suppress leads, or trigger automations—all from Salesforce. emfluence makes automation simple, marketer-friendly, and built for speed.

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Case Study



Capitol Federal Grows Email Database With Help From Emfluence


The Challenge

Grow the Capitol Federal contact list and seek out quality contacts from their customer base Increase customer engagement in digital marketing efforts Incentivize and drive customers to sign up and try new services


The Solution

emfluence implemented a web development strategy to tailor the website with elements that will naturally lead to high click through and conversion rates. Custom email campaigns for customers with a one-to-one strategy for each recipient. Introduced deliverability technology and strategy to reduce bounce rates, spam complaints, and invested in list hygiene protocols. Executed a multi-channel campaigns across email, Facebook and the CapFed website , producing landing pages that drove customers to conversion.


The Results

Capitol Federal’s contacts list size increased by 33% . Increased the total number of contacts opening the Capitol Federal emails by 138%. Increased the total number of clicks in those emails by 250%. Decreased bounce rates by 64%. Produced a consistent 65% conversion rate for the campaigns landing pages.

Digital Marketing Is Easier with Integrations

The emfluence Marketing Platform is designed to accommodate your data, wherever you may store it. Our marketing platform integrates with the tools you need to build successful online campaigns, including the tools below and an open API.

 

 

Why choose the emfluence Marketing Platform? 

With the emfluence Marketing Platform, Salesforce data becomes actionable. From seamless sync to embedded campaign visibility, it’s everything marketers need to run smarter campaigns.